Australia’s most popular spring water, Mount Franklin, has joined the Australian Open as the official premium spring water supplier. The three-year deal will see the iconic Australian brand available exclusively at Melbourne Park during the event.
At Australian Open 2013 more than 155,000 bottles are expected to be consumed by the world’s best players, on- and off-court officials and patrons.
The Australian Open family grows stronger each year, with major new agreements as follows:
- Associate Sponsor Rolex, official timekeeper and timepiece since 2008, has signed a new multi-year agreement
- Associate Sponsor ANZ, official bank, has renewed for another two years
- Maxxis has renewed its current sponsorship agreement for two years
- Coca-Cola has re-signed for another five years, with Powerade as the official sports drink
- Mount Franklin joins the Australian Open as official water supplier for the next three years.
“The Australian Open is proud to be aligned with many of the world’s leading brands,” Tennis Australia’s Director of Commercial, Steve Ayles said.
“Their continued support and loyalty demonstrates the strength of our relationship as well as the standing of the Australian Open internationally.
“We again look forward to working together with our sponsors to create some innovative and engaging activations, particularly on Grand Slam Oval. New for 2013 will be Mount Franklin’s purpose-built Waterfall Dome, the perfect place for fans to relax and cool off. And Cadbury, our official confectionary partner, will invite young and old alike to experience Cadbury Joyville.”
Series tickets for Australian Open 2013 go on sale through Ticketek from 9:00 am on Wednesday 3 October to 5:00 pm Sunday 7 October (AEDST).
Rod Laver Arena and Hisense Arena single session tickets and Australian Open ground passes are on sale from 9:00 am (AEDST) Monday 8 October.
The great value $34 Australian Open ground pass gives fans access to all the outside courts and free entertainment on Grand Slam Oval and in Garden Square.
Fans are encouraged to pre-purchase and save on tickets for Australian Open 2013. Tournament pricing applies to all tickets purchased from Monday 14 January.